"SMILE Asia Project"
(Supporting Maternal and Child Health Improvement and Building Literate Environment)
According to the UNESCO's EFA Monitoring Report 2007, there were then 781 million adult illiterates in the world, of whom 500 million were women. In the Asia-Pacific region, 524 million adults are illiterate and more than 60% of them are women.

It is widely recognised that if the female literacy rate is low, the infant and maternal mortality rate tends to be high due to the lack of access to knowledge about basic health care and the insufficient health services for mothers and children.
Parents, especially mothers, have great influence on the educational and health conditions of their children, and it is expected that the improvement of women's literacy will lead to the improvement of education and health of their children and family members as well as that of the future generations.
As a model project for literacy for women by the ACCU-LRC network, ACCU is implementing the "SMILE Asia Project" in six countries, which is designed to improve both the literacy environment and the health of mothers and their children.
This year, ACCU is organising "Asian Beauty SMILE ASIA PROJECT by ACCU with ASIENCE" in Cambodia, Indonesia and Philippines.
The project is organised with the contribution from ASIENCE brand.
